Can you think of any New wave or other early 80s songs that became more popular later on?
The classic example is the Romantics "What I like about you" which was released in 1979, with very mild success, but became a wildly popular party song in the 90s (with no royalties going to the band -- can't you just picture them in tattered snakeskin clothes?)
Also, how about Erasure's "Just can't get enough"
or "Nowhere Girl"

